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AMA-NGO-India

B-New Arrivals

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This handbook shows how Gujarat witnesses impressive development in SME sector. With a proper introduction and understanding of Free Trade Agreements, this handbook covers different points on the given topic like India’s PTA/FTAs in Force, its impact assessment, its use in business, its worldwide scenario, etc.

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Commercial Negotiations: Tools, Techniques, Strategies, Tactics and Commercial Aspects – comes out with techniques one need to drive a hard bargain into a satisfactory deal without driving people away. This book will improve ones performance as a negotiator, without surrendering. 

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The specialty chemical market is complex and each specialty chemicals business segment comprises many sub-segments, each with individualized product, market and competitive profiles. This has given rise to a wide range of business needs and opportunities, consequently there are a large number of specialty chemical companies around the world. This has given rise to a wide range of business needs and opportunities, consequently there are a large number of specialty chemical companies around the world. This handbook provides information on Global, Indian and Gujarat state's Specialty Chemical industry and export opportunities from Gujarat.

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Global Market for Specialty Chemicals

Specialty Chemicals (also called...

Product details

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Procurement by negotiation is the art of arriving at a common understanding through bargaining on the essentials of a contract such as delivery, specifications, price or terms.    

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Traditional retailing is increasingly being challenged by direct marketing channels that provide home shopping through internet and TV. Traditional retailers must learn to respond to this change in the retail environment. Retailers add value to products and ultimate consumers by serving as a critical link between both. Retailers, as well as trainers, will find this concise book very useful. 

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Introduction to Retail Marketing

Retailing is vital to global economy....

Product details

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Mr Dastoor has, in a language that is easy to understand, explained in this book, the nature and importance of service, identified its characteristics and explained how to deliver exceptional service quality. Service providers would find this excellent book very useful.

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Introduction to Service Marketing

Service providers have to identify the...

Product details

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To set your goal, you will need to set of Do’s and Don’ts to propel and guide you. This book has a great potential to transform your life and accelerate your journey to your dream destination. 

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Ranked as no. 1 Doing Business states in India, Gujarat is leading many businesses. This book focuses on all those areas of business which have a plenty of opportunities of export – import; hence many foreign trades can be developed. The central theme of the book is major sectors and their winning features in terms of how foreign trade is advantageous for Gujarat.

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Gujarat Advantages in Foreign Trade

Gujarat is famous for its business...

Product details

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The book insights and innovations concerning child-rearing practices, schooling, and education in colleges and institutes of higher learning to advocate that needs to be done to promote civilizational advance. It argues what research indicates persistently- that business enterprises that blend their greed for profits with social concern and find innovative ways of doing this win in the market place.

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It is generally believed that an entrepreneur, a leader, a manager, must learn everything old to do anything new. Leaders attempting to create a learning organization has to learn this art, mostly by trial and error. This book has successfully attempted to simplify a complex subject in this path-breaking book.

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Castor seed is one of the major non-edible oil seeds cultivated in arid and semi-arid regions. With the help of this book, see how this industry is all set to change, as mane companies, entrepreneurs and governments are waking up to the potential of the caster crops, castor oil and castor oil derivatives. The book talks about this industry in Gujarat and its export strategies and opportunities.

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The four main tools of promotion are advertising, sales promotion, public relation and direct marketing. There's more complexity to each area. The book simplifies such complex subjects like aspects marketing and selling of advertising, sales promotion and public relation. In this book, Mr B N Dastoor introduces the reader to the exciting and complicated world of managing mass communication in a language that is both easy and enjoyable.

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As an entrepreneur, once you decide to carve your own destiny, a host of questions will confront you day after day. You will find right answers in this book. 

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This book is an improved version of the series of 22 articles that appeared in the School Forum of AMA during 2014-15. The book would help boys and girls in grades 7 to 12 to strengthen their character.

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This book will serve as a guide for taking firm decisions on questions of ethics at work and in the social sphere. 

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One of the vital decisions in an organization is to distribute formal authority and responsibility throughout the organizational structure. Delegation is, therefore, an essential managerial skill. It improves self-efficacy, self-confidence and self-leadership of knowledge workers, leads to better decisions and helps create a learning organization. 

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In our century of gross uncertainty, volatility and dynamic stability, where change is the only stable factor, results and only results matter. One must do the right things more than doing things right. One must learn to distinguish between being effective and being efficient.  This book will help the reader to find the right things to do.

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