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Post Graduate Diploma Program in Digital Marketing
Post Graduate Diploma Program in Digital Marketing

ABOUT AMA

  • Best Association Award
    Received 20 times, the Best Local Management Association Award in the Country by the AIMA.
  • Experienced Faculty
    Practitioners from academia and industry delivering applied, real-world insights.
  • Library Access
    18,000+ books, 100+ magazines, and Resources on International Trade.
  • Joint Certification
    A globally recognised AMA and CSUSB Joint Certification available for selected programmes.
  • Industry-Relevant Curriculum
    Each programme designed based on current sector trends with AI component.
  • Professional Networking
    Connect with 380+ institutional members and 2,700+ professional members.
  • Alumni Network & Medals
    A growing alumni community. Top performer receives a Medal.
  • On-Campus Learning
    Interactive sessions at AMA’s 30,000 sq. ft. eco-friendly campus fully AV equipped.
FAQ - Frequently Asked Questions

PROGRAMME OVERVIEW:
A current industry-ready and upgraded programme designed to align with the rapidly evolving digital ecosystem, integrating performance marketing, content strategy, analytics, automation and AI-powered marketing applications. The programme equips participants with strategic, creative and technology-driven competencies required to lead in the digital economy.

CURRICULUM DIFFERENTIATOR:
The curriculum integrates Artificial Intelligence applications across every subject area—from content creation and campaign optimization to analytics, automation and strategic decision-making—equipping participants for the future of intelligent digital marketing.

SALIENT FEATURES:

  • Industry-revamped curriculum aligned with current digital marketing trends
  • AI integrated across all course areas
  • Live campaign projects and digital simulations
  • Practical exposure to contemporary platforms and tools
  • Practitioner-led, application-oriented learning
  • Strong integration of digital strategy, analytics and emerging technologies

PEDAGOGY:

  • Case Studies and Digital Simulations
  • Live Campaign Exercises
  • AI Practice Labs
  • Group Projects
  • Platform-Based Workshops
  • Industry Interaction Sessions
  • Applied Strategy Exercises

ASSESSMENT:

  • Class Participation – 10%
  • Project Work – 30%
  • Final Evaluation – 60%

PROGRAMME FEE:
₹ 32,000/- plus 18% GST
Enroll Before June 14, 2026
Save 10% with Early Bird Registration!

PROGRAMME DETAILS:
Duration 6-months
Schedule 2 days a week (Wednesday & Thursday)
Timings 7PM – 9PM
Eligibility Graduate
Mode On Campus