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Post Graduate Diploma Program in Marketing and Sales Management
Post Graduate Diploma Program in Marketing and Sales Management

ABOUT AMA

  • Best Association Award
    Received 20 times, the Best Local Management Association Award in the Country by the AIMA.
  • Experienced Faculty
    Practitioners from academia and industry delivering applied, real-world insights.
  • Library Access
    18,000+ books, 100+ magazines, and Resources on International Trade.
  • Joint Certification
    A globally recognised AMA and CSUSB Joint Certification available for selected programmes.
  • Industry-Relevant Curriculum
    Each programme designed based on current sector trends with AI component.
  • Professional Networking
    Connect with 380+ institutional members and 2,700+ professional members.
  • Alumni Network & Medals
    A growing alumni community. Top performer receives a Medal.
  • On-Campus Learning
    Interactive sessions at AMA’s 30,000 sq. ft. eco-friendly campus fully AV equipped.
FAQ - Frequently Asked Questions

PROGRAMME OVERVIEW

A current industry-ready and upgraded programme designed to align with evolving market realities, integrating contemporary marketing strategy, consultative selling, digital commerce, analytics and AI- powered sales applications.

The programme equips participants with strategic, customer-centric and technology-enabled capabilities required to drive growth in today’s competitive marketplace.

CURRICULUM DIFFERENTIATOR
The curriculum integrates Artificial Intelligence applications across every subject area—from market intelligence and customer analytics to sales automation and strategic decision-making—making participants future-ready.

SALIENT FEATURES:

  • Industry-revamped curriculum aligned with global business trends
  • AI integrated across all course areas
  • Live market projects and sales simulations
  • Industry exposure and practitioner-led learning
  • Integrated traditional, digital and data-driven approach
  • Application-oriented pedagogy with contemporary tools

PEDAGOGY:

  • Case Studies and Simulations
  • Live Sales Role Plays
  • AI Practice Labs
  • Market Research Projects
  • Group Assignments
  • Industry Interaction Sessions
  • Applied Strategy Exercises

ASSESSMENT:

  • Class Participation – 10%
  • Project Work – 30%
  • Final Evaluation – 60%

PROGRAMME FEE:
₹38,000/- plus 18% GST
Enroll Before June 14, 2026
Save 10% with Early Bird Registration

PROGRAMME DETAILS:
Duration 6-months
Schedule 2 days a week (Monday & Tuesday)
Timings 7PM – 9PM
Eligibility Graduate
Mode On Campus