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The batch starts from July 18, 2026

Post Graduate Diploma Program in Advertising & Brand Management

ABOUT AMA

  • Best Association Award
    Received 20 times, the Best Local Management Association Award in the Country by the AIMA.
  • Experienced Faculty
    Practitioners from academia and industry delivering applied, real-world insights.
  • Library Access
    18,000+ books, 100+ magazines, and Resources on International Trade.
  • Joint Certification
    A globally recognised AMA and CSUSB Joint Certification available for selected programmes.
  • Industry-Relevant Curriculum
    Each programme designed based on current sector trends with AI component.
  • Professional Networking
    Connect with 380+ institutional members and 2,700+ professional members.
  • Alumni Network & Medals
    A growing alumni community. Top performer receives a Medal.
  • On-Campus Learning
    Interactive sessions at AMA’s 30,000 sq. ft. eco-friendly campus fully AV equipped.

PROGRAMME OVERVIEW:
A current industry-ready and upgraded programme designed to reflect the evolving world of branding and communication, integrating contemporary advertising practices, digital ecosystems, consumer intelligence and AI-powered marketing applications.

The programme equips participants with strategic, creative and analytical capabilities required to build and manage brands in today’s dynamic marketplace.

CURRICULUM DIFFERENTIATOR:
The curriculum integrates Artificial Intelligence applications across every subject area – from consumer intelligence and creative strategy to media optimization, analytics and brand automation – equipping participants to build and manage brands in an AI-driven marketplace.

SALIENT FEATURES:

  • Industry-relevant curriculum aligned with current market needs
  • AI integrated across all course areas
  • Live brand projects and campaign simulations
  • Agency and industry exposure
  • Integrated traditional and digital advertising approach
  • Practitioner-led applied learning

PEDAGOGY:

  • Case Studies
  • Creative Workshops
  • Brand Simulations
  • AI Practice Labs
  • Group Projects
  • Brand Audit Exercises
  • Industry Interaction Sessions

ASSESSMENT:

  • Class Participation – 10%
  • Project Work – 30%
  • Final Evaluation – 60%

PROGRAMME FEE:

₹38,000/- plus 18% GST
Enroll Before June 14, 2026 Save 10% with Early Bird Registration

PROGRAMME DETAILS:
Duration:
6-months
Schedule: 2 days a week (Wednesday & Thursday)
Timings:
7PM – 9PM
Eligibility:
Graduate
Mode:
On Campus